Comments on: Benefits-Benefits-Benefits http://blingmybooth.wordpress.com/2008/07/09/benefits-benefits-benefits/ Tips for maximizing profits and productivity at tradeshows,consumer shows and fairs Sat, 18 Jul 2009 20:19:23 +0000 http://wordpress.com/ hourly 1 By: susanratliff http://blingmybooth.wordpress.com/2008/07/09/benefits-benefits-benefits/#comment-60 susanratliff Fri, 18 Jul 2008 21:56:07 +0000 http://blingmybooth.wordpress.com/?p=37#comment-60 The objective is always a win win for everyone. Connect with people in a conversational fashion, offer something, ask for something else. Wverybody wins. The objective is always a win win for everyone. Connect with people in a conversational fashion, offer something, ask for something else. Wverybody wins.

]]> By: Arlene Rosenberg http://blingmybooth.wordpress.com/2008/07/09/benefits-benefits-benefits/#comment-52 Arlene Rosenberg Thu, 17 Jul 2008 14:38:24 +0000 http://blingmybooth.wordpress.com/?p=37#comment-52 Susan, Yes, I agree with you on your idea that people what to hear what's in it for me. How will your service or product help me. Most of us have a problem listening. The better the questions we ask the more answers we will here from our clients/customers if we truly stay focused on them and listen. Susan,
Yes, I agree with you on your idea that people what to hear what’s in it for me. How will your service or product help me. Most of us have a problem listening. The better the questions we ask the more answers we will here from our clients/customers if we truly stay focused on them and listen.

]]> By: susanratliff http://blingmybooth.wordpress.com/2008/07/09/benefits-benefits-benefits/#comment-42 susanratliff Mon, 14 Jul 2008 04:39:27 +0000 http://blingmybooth.wordpress.com/?p=37#comment-42 Andrea and Stanley, thanks for your comments. Michelle,your "eating style" quiz is a clever technique to use for engaging prospects in conversation without appearing like a salesperson. It affords you the perfect opportunty to chat with them without pressure,qualify them and uncover their wants and needs. By carefully crafting your quiz questions you could come away with valuable market research, as well. Susan Andrea and Stanley, thanks for your comments.

Michelle,your “eating style” quiz is a clever technique to use for engaging prospects in conversation without appearing like a salesperson. It affords you the perfect opportunty to chat with them without pressure,qualify them and uncover their wants and needs. By carefully crafting your quiz questions you could come away with valuable market research, as well.

Susan

]]> By: MrAchievement (Stanley Bronstein) http://blingmybooth.wordpress.com/2008/07/09/benefits-benefits-benefits/#comment-41 MrAchievement (Stanley Bronstein) Sat, 12 Jul 2008 15:42:56 +0000 http://blingmybooth.wordpress.com/?p=37#comment-41 Susan: You are correct. As Dale Carnegie used to say. You should ALWAYS ask: What's in it for me? I know that sounds selfish, but that's how you get your customers to keep coming back. I know I'm preaching to the choir here as this is something you obviously knew LONG ago. Stanley Bronstein http://stanleybronstein.com MrAchievement Susan:

You are correct. As Dale Carnegie used to say. You should ALWAYS ask:

What’s in it for me?

I know that sounds selfish, but that’s how you get your customers to keep coming back.

I know I’m preaching to the choir here as this is something you obviously knew LONG ago.

Stanley Bronstein
http://stanleybronstein.com
MrAchievement

]]> By: Michelle May MD http://blingmybooth.wordpress.com/2008/07/09/benefits-benefits-benefits/#comment-40 Michelle May MD Sat, 12 Jul 2008 15:01:17 +0000 http://blingmybooth.wordpress.com/?p=37#comment-40 Susan, The other thing about focusing on the benefits that people really want is that it's so much more fun that way! I don't want to have to sell myself; I want to serve their needs by showing them how they can live a healthier, happier life. It takes the pressure off of us both! Although I speak at conferences far more than I exhibit, one of the tools I've used at booths is a fun "Eating Style" quiz (similar but much shorter than the one on my website). The quiz is subtle way of helping them identify the problem. I offer free on-the-spot consultations during which I share a strategy or two to help them with the specific issues they identified. This starts the questions rolling about what else we do that can help them. Michelle http://www.amihungry.com/ Susan,

The other thing about focusing on the benefits that people really want is that it’s so much more fun that way! I don’t want to have to sell myself; I want to serve their needs by showing them how they can live a healthier, happier life. It takes the pressure off of us both!

Although I speak at conferences far more than I exhibit, one of the tools I’ve used at booths is a fun “Eating Style” quiz (similar but much shorter than the one on my website). The quiz is subtle way of helping them identify the problem. I offer free on-the-spot consultations during which I share a strategy or two to help them with the specific issues they identified. This starts the questions rolling about what else we do that can help them.

Michelle
http://www.amihungry.com/

]]> By: Andrea http://blingmybooth.wordpress.com/2008/07/09/benefits-benefits-benefits/#comment-39 Andrea Fri, 11 Jul 2008 15:51:13 +0000 http://blingmybooth.wordpress.com/?p=37#comment-39 Hi Susan. So true, so true. Putting your customer first is at the heart of customer service, I believe. It's at the heart of servant leadership as well. How can I serve? I love that phrase, and it is often on my mind, and on the minds of those I like to work with. It makes a huge difference. Thanks for the reminder. I also enjoyed Vickie's list. Andrea Hi Susan. So true, so true. Putting your customer first is at the heart of customer service, I believe. It’s at the heart of servant leadership as well. How can I serve? I love that phrase, and it is often on my mind, and on the minds of those I like to work with. It makes a huge difference. Thanks for the reminder. I also enjoyed Vickie’s list.

Andrea

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